About
We don’t just deliver stories, views, shares and downloads.
We deliver
tangible results
Schenck Strategies increases sales, drives influence and creates investor and stakeholder value for its clients.
What makes us different is we increase brand awareness, develop the right relationships, and lead the charge
with media stories that integrate into websites and social media platforms that searchable forever, 24/7.
We’re not spin doctors. We work smart. We make a company newsworthy and do what it takes to persuade reporters and producers to spread the word. We provide the lifeblood that connects brands to audiences that matter.
Schenck Strategies cares about your company as much as you do. Over the years, we have secured thousands of media placements that translates into millions of media impressions for our clients. We are entrepreneurs who believe meaningful work is the key to success.
Clients love
the media coverage
we provide
for many reasons:
- Their story is told with authenticity
- They are ‘endorsed’ by the media
- It reaches a mass audience
- Provides content that can be repurposed
We don’t just share your news – We create it and…
Target the audience
who wants to read it
No other marketing tool creates so much positive emotion. We connect you to the right journalists, editors, newspapers, TV channels, radio stations, websites and other media outlets so you can get your message across to the world.
We talk to the media on a daily basis and are experts at creating the public and media perception you want and need.
Our roots in journalism give us the drive, creativity and experience to deliver meaningful business results through disruptive and proven communications programs.
Schenck Strategies
Service areas
- Media Relations
- Events
- Content creation
- Crisis Communications
- Product & Company launches
- Thought leadership
- Speaking programs
- Awards programs
- Message development
- Media training
- Employee relations
Media relations
Earned media is crucial to your reputation and it’s the center of every client program. We are dedicated exclusively to pitching stories and establishing relationships with journalists who cover our client sectors. We develop creative storylines to secure media placements with prominent consumer, trade, business as well as on popular broadcast programs and influential websites and blogs.
Content creation
Press releases. Bylined articles. Videos. White Papers. Blog Posts. Case Studies. You name it, we can deliver – any content that supports your message. From concept to final execution, we will come to you with fresh ideas and brainstorm ways to get to the heart and soul of your company.
Media training
We specialize in media, presentation, public speaking and speech training, as well as executive coaching, to enhance verbal and non-verbal communication skills so you can ace any media interview.
Digital/social media support
We understand the need to simplify Social Media for your organization, and choose the right channels and ideas that best represent your brand.
Whether you need help with just a small project or a product launch, or you need us to manage and administer your entire Social Media network, we can work seamlessly with your team to ensure we deliver your message, product or brand with precision, finesse and bring spectacular results.
Dwain Schenck
Founder, Schenck Strategies
Media Relations | Reputation | Crisis Communications
Dwain Schenckis a strategic public relations and media relations specialist with more than 20 years of experience building results-driven communications campaigns. He is a go-to strategist for clients ranging from innovative startups to established corporations, nonprofits, and high-profile individuals.
Dwain regularly orchestrates high-impact media relations programs that resonate globally, leveraging a blend of traditional media relations and digital innovation.
His unique flair for identifying compelling news stories that capture public interest stems from his former career as an award-winning television reporter. Dwain has the ability to translate complex technical concepts into compelling narratives for diverse audiences and leverages data to refine communication strategies.
He offers a strong combination of strategic leadership, management, and hands-on tactical experience that enhances the positioning of brands and personalities with their key stakeholders. As a trained corporate spokesperson and crisis containment specialist, he is a trusted media messaging counselor for C-suite executives. He possesses a deep understanding of the media landscape, making him an invaluable asset to any organization.
He has provided outreach and gained valuable visibility and endorsements for world-recognized influencers including President George H.W. and Barbara Bush, and the Duchess of York, Sarah Ferguson. He has also worked with and interviewed world class entertainers and leaders like James Earl Jones, Elton John, Michael Jackson, Cid Caesar, Roy Orbison, Robin Williams, Mort Zuckerman, and Seinfeld creator, Larry David to name a few.
Schenck is the author of The New York Times reviewed and Amazon best-selling non-fiction business book titled, “Reset: How to Beat the Job Loss Blues and Get Ready for your Next Act”, published by Da Capo Press with a foreword by Mika Brzezinski, journalist, best-selling author, and co-anchor of MSNBC’s Morning Joe.